Work Experience
(BAM) Brooklyn Academy of Music
Copywriter (March 2023 - present)
- Generate and manage all conversion-driven content and copy across web, socials, email, video, and print channels, facilitating millions of dollars in ticket sales per year
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Draft impactful institutional fundraising emails that reach an average audience of 100k people each and bring in over $3 million in major gifts, individual donations, and corporate sponsorships per year
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Develop engagement-driven posts for Instagram, Facebook, and Twitter, reaching 500k combined followers, with an average ROI of 6.7x across Meta platforms
- Ideate, innovate, question, revise, and polish the brand’s voice to best serve the institution
(BAM) Brooklyn Academy of Music
Marketing Operations Coordinator (November 2021 - March 2023)
- Maintained and tracked budgets of over $1 million across marketing and communications departments
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Assisted with project management for creative-intensive 18-page bi-monthly print piece
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Communicated with and paid vendors for high-budget photoshoots
- Managed accounts payable and corporate credit card for division
Gasher Press
Co-founder and Assistant Editor (November 2018 - March 2022)
- Wrote conversion-driven copy for web pages and social posts in support of quarterly book releases
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Grew site visits 3x year-over-year
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Selected and edited poetry and visual art for 16 online editions, establishing a strong curatorial vision
- Oversaw a team of four editorial interns
Education
University of Colorado, Boulder (2015 - 2019)
- B.A. in Creative Writing
- Minor in Political Science
- Summa Cum Laude honors
- 3.9 GPA
Skills
- Adobe Workfront, Canva, Meta Creator Studio
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X/Twitter, Instagram, Facebook, TikTok
- Google Analytics, Google Sheets, Google Docs, Google Slides, Microsoft Office